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StiR.mag

We offer a backstage pass to our work and the world of F&B development.

StiR.mag is a publication by the Hilton Global Brand F&B Team for our Hilton Team Members Worldwide.

Issue #7

In our final issue for 2024, our teams delve into the latest trends shaping the global dining scene, from the rise of the sober-curious movement to the global impact of Korean cuisine.

Full Edition

Issue #6

Our summer issue shines a spotlight on the newly opened Waldorf Astoria Heliopolis’s other worldly food & beverage concepts alongside a comprehensive guide to curating music for your hotel restaurant and bar, an inside look into how modern Chinese restaurants look in China, and much more.

Full Edition

Issue #5

Featured in the fifth issue of the StiR Magazine, we delve into the creation of our F&B outlets in the historic London Hilton Park Lane, explore brand loyalty with the iconic Hampton waffle, highlight the importance of PR in the F&B world, and much more.

Full Edition

Issue #4

We introduce a handsome new style, go behind the scenes during a cocktail shoot, and discuss transportive design, Proof & Co partnership, sustainable farming, and uniforms.

Full Edition

Issue #3

Enjoy deep dives into retail, cocktail, automation and low-carbon dining trends with a seasonally suitable coverage of global festive traditions.

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Issue #2

This issue covers lighting design and branding basics for F&B; we spotlight two unique hotels and dive deeper into the pop-up bar trend.

Full Edition

Issue #1

StiR.mag’s inaugural global issue. Featuring wellness and membership trends, a spotlight on listening bars, and Filipino & Indian cuisine.

Full Edition